📈 Know Your Numbers

Know your costs, set your margin, take the work that pays. These calculators are built around the pricing and profit decisions a small business makes every week: whether a freight load is worth taking, what to charge so a job actually earns, what an ad or a customer is worth to you. Each one shows its working with your numbers and names what would have to change to make the answer better.

Trucking and Freight 4

Pricing and Profit 8

Customers and Advertising 3

Running the Business 2

Stop guessing what to charge

Most small businesses do not lose money on one bad decision. They lose it a little at a time, on work priced from a rough feel for costs that turned out to be higher than they felt. A load that looked like $2.67 a mile paid less once the drive to the pickup was counted. A job quoted at cost plus 20 percent earned closer to 17. None of it is carelessness; it is what happens when the numbers that matter are not in front of you at the moment you say yes.

These calculators put them there. Each one starts from your own costs rather than an industry average, works out the price that covers them and leaves the margin you want, and then tells you where a real offer lands against it.

Three numbers every price depends on

What would have to change

A number on its own is a verdict. The more useful question is what would move it, so these pages show the lever alongside the answer: halve the deadhead and the minimum price for a load falls by a known amount; add a thousand miles a month and the fixed costs spread thinner; raise a price by fifty cents and see how many fewer sales it can absorb. That turns the result into a decision you can act on, whether that means countering an offer, changing a lane, or repricing a product.

Everything here runs in your browser. Nothing you enter is stored or sent anywhere, there is no signup, and every calculator can be embedded free on your own site for your customers or members.

Frequently asked questions

What does know your numbers mean for a small business?

It means knowing, before you say yes to a job, what that job costs you, what price leaves the margin you want, and how far a given offer is from that price. Most pricing mistakes come from missing one of the three, usually a cost that does not show up on the job itself, like empty miles or unbillable time.

What is the difference between profit margin and markup?

Margin is profit as a share of the price; markup is profit as a share of the cost. A $100 cost sold for $120 is a 20 percent markup but a 16.7 percent margin. To hit a target margin, divide your cost by one minus the margin rather than multiplying by one plus it.

Do I need an account or to enter my email?

No. Every calculator runs in your browser, nothing is stored on our side, and there is nothing to sign up for. A result can be shared as a link, which carries the numbers you entered, so share a screenshot instead if your costs are private.

Can I put these calculators on my own website?

Yes, free. Every page has an Add to your website button that gives you a short embed code. The embedded calculator carries no advertising and no lead capture, so it works for trade associations, dispatchers, and suppliers who want to offer it to their members or customers.