Etsy Fee Calculator

Etsy does not take one cut, it takes four: a $0.20 listing fee, a 6.5% transaction fee that applies to your shipping charge too, payment processing of 3% plus $0.25 in the US, and a 15% or 12% Offsite Ads fee on ad-attributed orders. Enter your numbers and see every layer, what you keep, and your true margin.

Item price ($) (the price that shows on the listing, before shipping)

Shipping you charge the buyer ($) (enter 0 if you offer free shipping; the fee math below explains why that is not a fee dodge)

Shipping the label actually costs you ($) (postage plus packaging, not what you charged)

Materials or cost of goods per item ($) (what one finished item costs you to make or buy)

No Offsite Ad Offsite Ad, 15% (shop under $10,000) Offsite Ad, 12% (shop over $10,000, required)

Listings you pay for in a typical month (optional: new listings plus renewals, including everything that did not sell)

Sales in a typical month (optional: fill both to spread the listing fees across your real sales)

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Data reviewed: August 2026. Figures here come from published sources and change over time. How we verify

How the Etsy fee calculator works

Ask an Etsy seller what Etsy takes and you will usually get one number, said with a shrug. Ask them for their actual margin on a specific item and the room goes quiet. That is not carelessness, it is arithmetic: Etsy's cut is not one charge, it is four or five stacked charges with different bases, one of them flat, one of them optional until suddenly it is not, and one of them landing on money most sellers do not think of as revenue at all. Nobody holds that in their head while pricing a candle.

So this page unstacks it. Enter what the buyer pays, what the item costs you to make, and what the shipping label really costs, and you get every layer named and priced with your own numbers: the listing fee, the 6.5% transaction fee, payment processing, and the Offsite Ads fee if an ad click carried the sale. Then the honest bit at the bottom: what you keep, what share of the order that is, and the price you would have to charge to hit a margin you would actually be happy with. If you sell on Amazon as well, our FBA calculator does the same job for that fee stack; this page owns Etsy.

The formula

order total = item price + shipping you charge
listing fee = $0.20 (again on renewal, and again after each sale from a multi-quantity listing)
transaction fee = 6.5% × order total
payment processing (US) = 3% × order total + $0.25
Offsite Ads fee = 15% or 12% × order total, only on an ad-attributed order, never more than $100
Etsy's cut = the layers above, added up
what you keep = order total − Etsy's cut − materials − the shipping label you paid
true margin = what you keep ÷ order total

price for a target margin = ($0.45 + materials + shipping cost) ÷ (0.905 − target margin) − shipping you charge

The $0.45 in that last line is the two flat charges together, the $0.20 listing fee plus the $0.25 processing fee. The 0.905 is the share of every order that survives the percentage fees: 100% minus the 6.5% transaction fee minus the 3% processing percentage. On an ad-attributed order it drops to 0.755 or 0.785, which is why the same target margin suddenly needs a much bigger price. Rates are Etsy's own published US figures; the processing fee in particular varies widely by the country your bank account sits in, so a seller banking in the eurozone should read 4% plus 0.30 EUR instead.

Worked example

A $24 item with $6 of shipping charged to the buyer, a label that really costs you $5, $7 of materials, and no Offsite Ad on this one.

The buyer paid $30.00. Etsy's stack: $0.20 listing fee, $1.95 transaction fee (6.5% of the whole $30.00), $1.15 payment processing (3% plus $0.25). Etsy's total cut is $3.30, about 11.0% of what the buyer paid. Your own costs are $7.00 of materials plus the $5.00 label, so you keep $14.70, a true margin of 49.0%.

Now the two lines people miss. The shipping money is not a pass-through: of the $6.00 you charged, Etsy took $0.57 in percentage fees and the carrier took $5.00, leaving you $0.43. And had a single Offsite Ad click carried this order, the 15% fee would have added $4.50, taking Etsy's cut to $7.80 (26.0%) and your net down to $10.20. One click, a third of the profit.

Break-even sits at an item price of $7.76. To hit a 30% margin you would need to charge $14.58 for the item; for 40%, $18.65; for 50%, $24.74, which is why the $24 price lands just under half.

The fee stack, layer by layer

The listing fee, $0.20. The only layer you pay on things that never sell. It is charged when you publish, again every four months if automatic renewal is on, and again after each item sells from a multi-quantity listing. The transaction fee, 6.5%. Charged on the price you display plus what you charge for shipping and gift wrapping. For US sellers it does not apply to sales tax, which Etsy collects and remits for you. Payment processing, 3% plus $0.25 in the US. This one is assessed on the total sale including shipping and any sales tax, and the rate varies by the country of your bank account. Offsite Ads, 15% or 12%. Only on orders an Etsy-bought ad produced, never more than $100 on one order, and the section below is about the part that surprises people.

There are more charges in Etsy's policy that this page deliberately leaves out, because they are not per-sale: a one-time set-up fee when you open a shop (the amount is shown to you during onboarding), Etsy Plus at $10 a month, Pattern at $15 a month, a Regulatory Operating fee in certain countries, a 2.5% currency conversion fee if you list in a currency other than your payment account's, and whatever Etsy Ads budget you choose to set. Naming them is the honest thing to do. Charging them against one candle would not be.

The shipping trap

Here is the layer that quietly moves margins. The 6.5% transaction fee applies to the shipping you charge, and payment processing is assessed on the total sale including shipping. In the worked example that is 9.5% of $6.00, or $0.57, gone before the carrier is paid. Sellers discover this and reach for the obvious fix: offer free shipping and fold the postage into the item price. It changes nothing. Move $6 from the shipping line into the item price and the order total is identical, so the transaction fee and the processing fee are identical. The fee follows the money either way.

Free shipping is still often the right call, just not for that reason. Etsy's search favors listings that ship free in the US, and buyers abandon carts over a postage line more readily than over a higher sticker. Choose it as a marketing decision with its eyes open, and put the postage in the price when you do. What you must not do is treat the shipping you collect as money you get to keep. In the worked example, $6.00 of shipping revenue against a $5.00 label leaves $0.43 after fees. Underprice the label by a dollar and the shipping line is a loss you are paying for the privilege of offering.

Offsite Ads: the fee you eventually stop being able to refuse

Etsy buys advertising for your listings on Google, Facebook, Instagram, Pinterest, Bing, and its display partners. If a shopper clicks one of those ads and buys from your shop within 30 days, that order is attributed and you pay a percentage of the whole order. While your shop has made less than $10,000 over any consecutive 365-day period, the rate is 15% and you may opt out. Once your shop crosses $10,000, the rate drops to 12% and, in Etsy's own words, you are required to participate for the lifetime of the shop. A previous opt-out no longer applies, and later falling back under $10,000 does not release you.

Read that as a pricing fact, not an outrage. Crossing $10,000 in sales is the milestone every serious shop is aiming at, and the fee that arrives with it is a permanent variable cost on some unknown share of your future orders. One ad click can attach fees to several orders inside its 30-day window. This page prices it per sale rather than smearing it across your whole shop, because that is how it actually lands: most orders carry nothing, and the ones that do carry a lot. The right move is to run your worst-case pricing with the radio switched on. If an item only works when the ad fee does not fire, it does not really work.

The multi-quantity listing gotcha

Sell one item from a listing with 12 in stock and Etsy automatically renews that listing for another $0.20. Sell all 12 and you have paid the listing fee 12 times plus the original publish, not once. That is Etsy's published behavior and it is the most commonly missed line in the whole stack, because sellers think of the listing fee as a one-off cost of putting something in the shop. On a $6 sticker at 20 cents a renewal, that is another 3.3% of the item price that never shows up in anyone's mental math.

The same mechanic runs in the background of every shop through automatic renewal: listings expire after four months and quietly renew at $0.20 unless you switch a listing to manual. A shop with 200 live listings selling 20 items a month is paying real money to keep the other 180 visible. That is not waste, it is shelf rent, and it belongs in your cost per sale. The two optional fields above do exactly that division: monthly listing fees spread across the sales you actually make.

Why pricing at two times materials often nets nothing

The oldest rule of thumb in handmade selling is to charge double what the materials cost. Run it through the stack and watch it fall apart. Take $7 of materials and price the item at $14 with free shipping, where a label costs you $5. The buyer pays $14.00. Etsy takes $0.20 plus $0.91 plus $0.67, which is $1.78. Your costs are $12.00. You keep $0.22. That is not a thin margin, it is a rounding error with a craft fair attached, and it is exactly the arithmetic behind every "why is my Etsy profit so low" post ever written.

The fix is not a secret and it is not a fee hack. It is to price from the finish line: pick the margin you need, then let the formula tell you the price, which is what the target table in your results does. And notice what is still missing from even that number, because it matters: the hours you spent making the item. If you are not inside the cost of goods as a paid maker, the margin you are proud of is partly your own unpaid labour. Our markup vs margin calculator is worth ten minutes if the two words have ever blurred together for you, and the margin calculator takes the same idea up to the level of the whole shop.

Taxes: the fee stack is not the last cut

What you keep on this page is pre-tax. Etsy income is taxable whether or not a 1099-K shows up, and if your shop is a business rather than a hobby, self-employment tax of 15.3% applies to the profit on top of income tax, with quarterly estimated payments likely due. The hobby line matters more than most sellers realise: hobby income is still taxable, but hobby expenses are generally not deductible, which is the worst of both worlds. The IRS looks at whether you run it in a businesslike way, whether you depend on the income, and whether you are actually trying to make a profit.

The good news on the cost side is that Etsy's fees, your materials, and your postage are ordinary business expenses when you are running a business, so the fee stack this page prices is deductible against the income it eats. This calculator deliberately computes no tax, because your bracket, your state, and your structure change the answer completely. Our quarterly tax calculator handles the estimated payment side, and if your shop is growing, an accountant costs less than the mistake.

Sources

Where the numbers on this page come from. We go to the body that publishes the figure, not to another calculator. Figures on this page were checked against these sources in August 2026. See how we verify.

Fees and Payments Policy, Etsy (Our House Rules). The primary source for every rate on this page, read in a browser on August 3, 2026 (the policy itself is stamped last updated February 13, 2026). Listing fee $0.20 per item, listings expire after four months, and a multi-quantity listing is automatically renewed at $0.20 after each of the items sells. Transaction fee 6.5% of the price you display plus the amount you charge for shipping and gift wrapping, and for US sellers it does not apply to sales tax. Offsite Ads 15% standard, 12% once the shop has made $10,000 or more over the prior 365 days, required for the lifetime of the shop at that point, and never more than $100 on a single attributed order. Etsy Plus $10 a month.
What are Payment Processing Fees for Selling on Etsy?, Etsy Help Center. The payment processing table by country, read in a browser on August 3, 2026. United States: 3% plus $0.25 USD. The rate varies widely elsewhere (4% plus 0.30 EUR across the eurozone, 4% plus 0.20 GBP in the UK, 6.5% plus 0.30 USD in several markets), and Etsy states the fee is assessed on the total sale price including shipping and any applicable sales tax.
How Etsy's Offsite Ads Work, Etsy Help Center. The enrollment and attribution mechanics, read in a browser on August 3, 2026. Under $10,000 in any consecutive 365-day period: automatically enrolled at 15% but eligible to opt out. At $10,000 or more: 12% and required to participate for the lifetime of the shop. An order is attributed when a buyer clicks an Etsy-purchased ad and buys from your shop within 30 days, and one click can attach fees to several orders in that window.
The complete guide to Etsy fees, Craftybase. Corroborating third-party source, checked August 3, 2026. Independently states the same figures: $0.20 listing fee charged again for each quantity sold on a multi-quantity listing, 6.5% transaction fee covering shipping and gift wrapping, 3% plus $0.25 US payment processing, 15% or 12% Offsite Ads at the $10,000 threshold, and Etsy Plus at $10 a month.

Frequently asked questions

How much does Etsy take from a sale?

On an ordinary US sale, four layers: $0.20 to list the item, 6.5% of the order as a transaction fee, and payment processing of 3% plus $0.25. On a $30 order that is $3.30, about 11% of what the buyer paid. If the sale came from an Offsite Ad, add 15% (or 12% for shops that have crossed $10,000 in a year) and the same order costs $7.80, about 26%. There is no single Etsy percentage, which is exactly why so few sellers can name their own margin.

Are Etsy Offsite Ads mandatory?

Only after your shop has made $10,000 or more over any consecutive 365-day period. Below that line you are enrolled automatically at 15% but you can opt out. Once you cross $10,000, Etsy moves you to the discounted 12% rate and, in Etsy's own words, you are required to participate for the lifetime of the shop. A prior opt-out no longer applies, and falling back under $10,000 later does not get you out. The fee is charged only when an ad click turns into an order within 30 days, and it never exceeds $100 on a single order.

Why is my Etsy profit so low?

Usually because the fee stack is charged on money you never think of as yours. The 6.5% transaction fee applies to the shipping you charge as well as the item, payment processing takes another 3% plus a quarter on the whole order including shipping, and every listing costs $0.20 whether it sells or not. Add materials and the real cost of the shipping label and a price that felt like double your materials can land near break-even. Run your own numbers above and read the fee stack table: the layer that surprises people is almost never the one they were watching.

Does Etsy charge fees on shipping?

Yes, twice. The 6.5% transaction fee applies to the amount you charge for shipping and gift wrapping, not just the item price, and the payment processing fee is assessed on the total sale including shipping. That is why offering free shipping is not a fee dodge: whether the money sits on the shipping line or is baked into the item price, Etsy charges the same percentage on it. What free shipping buys you is search placement and buyer psychology, not a smaller fee.

How often am I charged the $0.20 Etsy listing fee?

More often than most sellers expect. You pay $0.20 when you publish a listing, again every four months if automatic renewal is on, and again each time an item sells from a multi-quantity listing, because Etsy renews that listing automatically at $0.20 after each sale. So a shop with 200 listings that only sells 20 items a month is still paying listing fees on the other 180. The optional fields above spread that real cost across your actual sales.

Is Etsy Plus worth $10 a month?

It is arithmetic, not a matter of taste. Etsy Plus costs $10 a month and returns 15 listing credits (worth $3) plus $5 in Etsy Ads credits, so about $8 of the $10 comes straight back if you would have spent it anyway. The rest is paid for by the extras, like restock requests and shop customization. Divide the $10 by the sales you actually make in a month: at 25 sales it is 40 cents a sale, and at 3 sales it is $3.33 a sale, which is a very different subscription.

What is a good profit margin for an Etsy shop?

Handmade sellers who pay themselves properly generally want the sale to keep 30% or more of what the buyer paid, before their own income tax. Under 20% leaves nothing for returns, a bad review, an ad click, or an hour of your time. The target price table in the results tells you exactly what to charge to reach a margin, which is a more useful question than whether your current one is respectable.

Do I have to pay taxes on my Etsy income?

Yes, and this page deliberately does not compute it. Etsy income is taxable whether or not a 1099-K arrives, and if your shop is a business rather than a hobby, self-employment tax of 15.3% applies to the profit on top of income tax, with quarterly estimated payments likely due. The hobby-versus-business line matters, because hobby income is taxable while hobby expenses are generally not deductible. Our quarterly tax calculator handles the estimate side, and a tax professional beats a calculator on the classification question.